Pave the Path Achieve Scale Change Healthcare
The Paving the Path Consulting
FUTURE PROOF GROWTH
CUTTING-EDGE TECHNOLOGY
STRATEGY CONSULTING
We believe that a new paradigm shift has been set to change healthcare. Catalyzed by technology, new care models have emerged, focusing solely on user experience in specific verticals.
The "Great Unbundling" of healthcare
With 3,800 and growing health tech companies navigating a highly regulated and concentrated market, the race for adoption and scale is on.
We help companies achieve scale through experience design, advanced technology, and partner ecosystem.
We partner with growth-stage companies, healthcare systems, and insurers to enhance patient outcomes, reduce costs, and deliver timely interventions.
Growth Consulting Services
Paving a Customer-Centric Path to Growth
Go to Market Ecosystem
to Grow
- Partner Ecosystem Strategy
- GTM Roadmap + Execution
- Health tech-stack Assessment
- Product Market & Partner Fit
- Customer + Partner Profile
- Segmentation
- Use-Case Development
Business Technology
to Scale
- Business Technology Strategy, Configuration, and Implementation (MarTech, SalesTech, PatientTech, HCP Tech, MedicalTech, CRM)
- Behavioral Change Marketing
- Sales Enablement Tools + Strategy
- Customer Engagement Enablement
Experience Transformation
to Engage
- Customer Lifecycle Journey Design
- Flywheel Effect + Product Innovation
- Partner Experience Design
- Loyalty & Incentive Design + Implementation
- Onboarding Assessment, Design, and Execution
The Growth Circle
A Customer-Centric Approach to Growh
Customer
Partner Ecosystem
Partner Channels
Health Tech
Company
Customer / End User
What does the customer need, what outcome do they want to achieve, and how do they make buying decisions?
Partner Ecosystem
How does the company work with partners to offer complementary solutions to meet customers' needs?
Partner Channels
Who does the company work with to reach the hearts of its customers?
Health Tech Company
What is the company's offering in the hearts of its customers?
Case Study
Go to Market
Partner to Multiply Growth
Developed a frictionless self-service tool for partners to engage with a leading health-tech SaaS company, enabling new revenue channels and shortening the sales cycle.
50% partner-generated pipeline
Business Technology
Build to Scale
Conceived Next Best Action (NBA) strategies and leveraged data to provide personalized offers to over 20M consumers across thousands of customers.
$150M generated in margin value
Experience Transformation
Design to Engage
Improved outcomes for previously unengaged customers by analyzing the customer journey and campaign technology to inform, enable, and drive desirable actions and results.
67% conversion lift
In Our Clients' Words
Why you should hire our firm.
We have been physician driven for too long. Building customer centric marketing and operations will grow our brand into new markets and increase utilization.
- PE-backed company CEO
Triage marketing is not scalable and risks business continuity. Scalable CRM solutions are instrumental to long term growth, specially if you are at growth stage.
- PE-backed company CMO
Delivering Integrated Health Tech Stack Powered by Data, Experience, and AI Partners
Founder Profile
SHIVA MIRHOSSEINI
A Customer-Centric Growth Executive with a track record of growth marketing and business model transformation at startup and large-scale Fortune 50 companies
A Thought Leader on Digital Transformation in Healthcare, creator and host of a Top 5% ranked podcast – “Paving the Path,” – showcasing women game changers, thought leaders, and executives
Our Advisors
We offer unmatched access to our community network of over 1,000 collaborators, advisors, technologists, business development partners, creatives, consultants, and innovators.
Insight & Foresight
Published Articles
AI | dIGITAL TRANSFORMATION | CUSTOMER EXPERIENCE
hOW TO BUILD A PARTNER ecosystem for personalized healthcare that truly works
The J-Curve Effect:
Paving AI's Path to Growth
Digital Theraputics
dIGITAL SAVVY GENERATION
AI’s Immense potential
RESURRECTING CUSTOMER EXPERIENCE POST COVID
scaled digital transformation
Sponsored by Shift Forward Health Media Network, a top 5% podcast, globally
Paving the Path Podcast
Paving the Path podcast explores the digital renaissance shaping healthcare today and forever changing the future of wellness, care, and health. Join host Shiva Mirhosseini as she paves the path with women game changers, thought leaders, and executives touching the entire spectrum of digital transformation in healthcare!
Latest Episode
Thrilled to share the inspiring success story of Sabrina Low on this episode of The Paving the Path Podcast!
Sabrina's journey is nothing short of extraordinary! As General Counsel, Sabrina plays a crucial role in a highly regulated industry, ensuring individuals battling obsessive-compulsive disorder (OCD) have access to top-quality care and #telehealth services.
NOCD's commitment to mental health advocacy shines through its remarkable work, providing access, compassionate care, and practical solutions to those in need. NOCD's CEO Stephen Smith and his team are making a profound difference in countless lives affected by OCD.
Dr. Jennifer Schneider's Path to Founding Homeward
Dr. Jennifer Schneider
CEO
Homeward
Contact Us
Boston, MA
shiva@pavingthepath.us
www.pavingthepath.us
Pave Your Own Path to Scale with The New Go-To-Market Playbook, Enabling Business Model, TechStack & Partner Ecosystem.
This is an accessible workplace. Persons with disabilities are welcome to apply.
